As a river conservation charity committed to enhancing and protecting the river environment so that people and nature can thrive, we spend a lot of time working with farmers and landowners – helping them maintain profitable farming businesses whilst delivering key environmental benefits for biodiversity and water quality.
However, we recognise that farmers are under pressure on all fronts and we’re not the only environmental organisation knocking on their doors, offering events.
We needed a new approach to reach our farming community more effectively.
Partnership working is at the heart of what we do, so we saw an opportunity to bring other organisations on board; sharing our collective resources, expertise and approaches so that farmers could gain a wider appreciation of an aspect of improving water quality and management.
The final piece of the jigsaw was funding. Previous funding from Defra was prescriptive and focused on Countryside Stewardship. We looked for an organisation that could see the opportunity to widen the conversation and explore new topics and tools in water and farm management.
Thanks to support from the Environment Agency (EA), we were able to put together Water Works, a programme of events with accompanying resources that could be flexible in terms of the topics covered as well as the freedom to offer them widely throughout the Eden catchment, not just focused on a particular sub-catchment.